WNBA
NIKE & CAITLIN CLARK ARE FINALIZING AN 8-FIGURE CONTRACT WITH SIGNATURE SHOE
This is a great move for Nike and, of course, for Clark, who will earn the majority of money off the court while she plays in the WNBA.
Apr 17, 2024
According to The Athletic's Shams Charania, Mike Vorkunov, and Ben Pickman, Nike is nearing an endorsement deal with Indiana Fever rookie Caitlin Clark.
The contract is expected to be worth eight figures and includes a signature shoe for the 2024 WNBA draft's No. 1 overall pick.
In addition to her expected partnership with Nike, Clark has secured deals with Panini, Gatorade, and State Farm, enhancing her status as a prominent figure in sports marketing. Viewers of basketball games in March likely noticed Clark's increasing off-court visibility through these endorsement agreements.
UNDERRATED LINE:
This is a great move for Nike and, of course, for Clark, who will earn the majority of money off the court while she plays in the WNBA. From a fan perspective, the shoes have already been sold out, and they haven't even been produced yet, which shows how hot Caitlin Clark has become.
This article will be updated soon to provide more information and analysis.
