GOLF

Tiger Woods’ Sun Day Red Apparel Brand Officially Launches

The long-anticipated Tiger Woods Sun Day Red apparel collection is finally available to the world. Ironically, the first installment of his collection, “The Hunt,” does not include any red. 

May 1, 2024

The long-anticipated Tiger Woods Sun Day Red apparel collection is finally available to the world. Ironically, the first installment of his collection, “The Hunt,” does not include any red. 

Woods has joined forces with TaylorMade on the brand, which debuted at the Masters with Woods wearing some of the pieces. 

“Personally, I have loved wearing the products,” Woods said. “I am ready to see our brand proudly embraced all over the world.”

“I am thrilled with the Sun Day Red apparel and accessories that we have put together,” Woods said. “Every detail has been meticulously designed, prioritizing the athlete first at every step, resulting in a collection that exceeds the highest standards.”

The initial release of Tiger Woods' clothing line, launched on Wednesday, is titled "The Hunt." This 26-piece capsule provides a preview of the colors Woods is expected to sport at the upcoming PGA Championship, featuring a palette of neutral white and black with a vibrant coral red accent named "Hunter." 

Unlike the bold patterns seen at the Sun Day Red launch event before the Genesis Invitational, this initial release focuses on softer shades and solids, offering a more refined collection for the discerning golfer rather than attention-grabbing pieces. In addition to these items slated for the PGA Championship, the brand has teased a few special releases leading up to the second major of the year, extending the excitement of the brand's launch.

Fans of actually Tiger Woods Sunday Red, don’t worry—there will be a true red collection released in the future.

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